The Danger of Over Posting

Social Media Phoenix Tip of the Day

SocialMediaPhoenix@cox.net  602-492-7272

The Danger of Over Posting

You'll annoy your followers. If you post too much, your followers may start to ignore your posts or even unfollow you.

Your reach and engagement will suffer. When you post too much, your posts are less likely to be seen by people. This means that you'll get fewer likes, comments, and shares.

You'll damage your reputation. If you post too much personal information or controversial content, you could damage your reputation.

#socialmedia #SocialMediaMarketing #digitalmarketing #contentmarketing #marketingtips 

Daily Word From Top Hat Terry

Social Media Engagement Lesson 1

𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗣𝗵𝗼𝗲𝗻𝗶𝘅 𝟲𝟬𝟮-𝟰𝟵𝟮-𝟳𝟮𝟳𝟮
ᴍᴀʀᴋᴇᴛɪɴɢ sᴛʀᴀᴛᴇɢɪᴇs ғᴏʀ ᴛᴏᴅᴀʏ's sᴍᴀʟʟ ʙᴜsɪɴᴇss

Is the time and effort of Google My Business (GMB) really worth it

Google has said four-in-five consumers use search engines to find local information, such as store addresses, business hours, product availability and directions. That’s more than a 200% increase in the past three years. And while we know people are relying on mobile more than ever, Google has also found 76% of consumers searching for something nearby on their mobile, will visit the business within a day, with a further 28% making an actual transaction. Hence, the importance of optimising your GMB listing. 

Social Media Phoenix the 3 percent

97% of the people who gave up are employed by the 3% who never gave up.

Solve Your Prospects Pain

Social Media Phoenix Tip of the Day

Out With Brand Pages In With Google My Business

The Sunset of Google+  -  The Dawn of Google My Business

The Sunset of Google+ Brand Pages - The Dawn of Google My Business

If the Sunset of Google+ Brand Pages is leaving you in despair let me suggest you get familiar with Google My Business

The ability to post directly to the Search Engine is absolutely awesome. (Be honest, isn't that the end game of your Brand Page anyway?)

This will become your go to promotional tool, but you really need to hurry. Most businesses aren't aware of the tremendous advantage Google My Business provides... At least not yet.

Don't let your competition beat you to the punch!

Here's the latest update information:


Easier than ever to attract new customers
• Post button - a one-stop-shop to easily add posts and photos to your Business Profile
• Profile tab - review your Business Profile info, photos and posts, all in one place

New ways to interact with customers:
• Customers tab - the home for connecting with your customers on Google
• Messaging - respond to messages from your Business Profile within the app
• Followers - see & post to your followers on Google

IMPORTANT! You read it right... Prospects and Customers may now 'Follow Your Business, and you may connect with them there.

So the final analysis...
Everything's the same, only different.

Best Wishes from Social Media Phoenix

Sending love to everyone who's trying their best to heal from things that they don't discuss.

#SocialMedia #SocialMediaMarketing #ContentMarketing #SEO

Social Media Customer Reviews

According to a survey by Search Engine Land,  72% of consumers trust online reviews as much as personal recommendations.

Acquiring positive customer reviews may be the best way to effectively market your business.

#SocialMedia #SocialMediaMarketing #ContentMarketing #SEO

Big Buck Blogging

Blogging Doesn't Cost A Dime

Just Follow These Simple Steps

1. Set Up Your Blog For Free

You don't need to be a web savvy techie to create a blog. Just head over to Blogger.com
It's easy, it's free and they have dozens of templates to get the look and feel you want.
Decide on a topic your passionate about, choose a name and click Create. Your done!

2. Google Will Pay You! 

Create an AdSense Account at Adsense.Google.com. Choose the types of ads you wish to display.

Google will provide you with complete instructions on how to enter them into your blog, and they'll take care of the rest.

Every time someone clicks one of those ads Google will share it's revenue with you. Gotta love it!

3. Affiliate Marketing

This is where crazy money can be made. There are many affiliate sites out there, but the best known is Amazon.

Set up a free Amazon Affiliate Account, and once again, they'll set up the code, display it on your Blog. When someone clicks and buys from Amazon, they'll give you a share of their profits. (Usually about 3 - 6%) 

You don't want to fill your page full of links, you want to sprinkle them around. Plus they should be products and services that support the topic of your Blog for the best click through rates.

4. Build Your Following

We all want hundreds of thousands of people to start engaging with our blog. We at Social Media Phoenix have built a team of people just like you and I to create traffic and engagement from Facebook, Google+, LinkedIn, Twitter and the rest.
And the best part, it only takes less than an hour per day.

Whether you want to Blog daily, weekly or monthly, we will show you how and where to get the Perfect Content for your posts. Click our logo below to see what we do. 

Plus register for our Free Webinar.

Facebook Message to Business: Shut Your Pie Hole

Facebook Will Close For Your Business January 2015

For years now we have enjoyed the FREEness of the Facebook playground. We had the advantage of promoting and advertising our businesses or venues to 1.3 billion people without spending a dime! Facebook Ads were merely a way to add to our followers... or appear in the sideline as a 'call to action.'

2014 will definately go down as the year Facebook kicked us in the proverbial ass. Our reach went down to 2% (if you're lucky) of our audience. They reduced our memes (pictures) to 20% text. It literally became 'pay to play.'

GUESS WHAT'S COMING THIS JANUARY TO YOUR NEWS FEED?
(hint: it's not your business)

It's over folks... Facebook will reduce the visability of any post it deems 'Salesy' (is that a word?) In other words no one will see if you "ask to purchase", the features and benefits of your wonderful product, any call to action will now be reduced in the "already too expensive to advertise" timeline.

And the worst part... they're probably right!

Let me explain:
I own a Karaoke company and we have shows nightly in local bars. We party a lot and have a pretty good time. We're enjoying each others company and the atmosphere isgreat.

Then it happens...

Here comes John with a new business venture and starts telling me he wants to promote it through my Social Media channels. He's wondering about his Facebook Page setup, his Google+ presence... yada yada yada.

Not only didn't I want to hear it... I could barely understand it. (Did I say I work in bars?) But none the less... on and on he went.

I wasn't there to work my Social Media Business... I was there to sing some songs and enjoy the company. Flirt with the girls half my age and pretend they like me. The last thing I needed was listening to John and his business.

NOW!

Think of the Facebook timeline and why people are there. Pretty pictures... funny cat videos... who's doing what to whom... and the latest drama from Aunt Sue.They're not there to hire a specialist, buy a house, or listen to you spout off about the great opportunity for your MLM of the week.

Those of us who are old enough to remember the MySpace experience can tell you...
MySpace was a way better platform than Facebook will ever be! It was like having a mini webpage all about you. Just as easy to interact as Facebook, but totally customizable to your personality and feature rich.

Alas... the marketers (aka spammers) took over and we all rushed to Facebook where you could connect without being intruded upon. Facebook was really lacking (IMHO)... but it had a bright, new fresh design albeit boring.

Facebook doesn't want history to repeat itself.

There's a wave of teens already abandoning the platform. And just like MySpace... in Facebook's eyes... we'll be following them soon enough unless they clean up the Time Line.

At the same time... Facebook has stated it will not reduce the number of Paid Ads you will see in the Time Line... it's just that the real estate value will go up exponentially. (The price of poker has just gone up)

What does that mean for Social Media Marketers?

You can always buy Facebook Ads... but other than that you need a plan of action to reach people congruent with Facebook's new algorithm.

Your plan will have to be precise and targeted.
Be careful of what you say... or Facebook won't show it.
Last but not least... you'll need to subscribe to this blog to get the updates on our testing and show you how. ;)

Cheers To All!
"Top Hat" Terry
Social Media Phoenix
602-492-7272
SocialMediaPhoenix@cox.net